Stick your neck out...

 For a gorgeous scarf.

Next in my "efforts to look effortlessly cool" series is a fashion recommendation to all ladies - you must have at least a couple of beautiful scarves in your accessories arsenal.

The history of the scarf dates back at least as far as ancient Rome, when a linen kerchief known as a sudarium (Latin for “sweat cloth”) was used by the Romans to wipe their necks and faces. The ancient Romans developed the scarf into a diverse men's fashion accessory and the style was also quickly adopted by women. Since then, the scarf has become synonymous with women’s fashion (from Content Corral).

After visiting France a few years ago, I was struck by how nonchalantly en vogue each woman looked in a scarf, an accessory that is quintessentially French. By adding a scarf to a simple outfit and tying it just so, you can take your look from lame-o to "Oh, do I look chic? I didn't know."

I am partial to brightly colored, woven, fancy ones as well as big, shawl-like ones that can easily be turned into a hood in case of a rain shower or an ex-boyfriend. Whichever scarf you choose, experiment with how you wear it and what you wear it with.

You can get 20 more outfits out of it, I swear.

For some ideas, see Wet Seal's 7 Ways to Wear a Scarf OR Elle Girl's Wrappers Delight OR, for the more traditional, Brooks Brothers Elegant Scarf Knots.

Then get yourself a cafe du creme, a little attitude and go look French!

-------------------

P.S. For those of you interested in a little more contempo culture/food for thought, read this interesting article about the pop culturization of the keffiyeh: Scarf's Cool, But What Does It Mean? by Malcolm Venable.